Burton Snowboards

Burton's snowdeck is a cross between a skateboard and snowboard. The individual designs for each snowdeck developed by Jager Di Paola Kemp needed to be brought to life online. Using animation and interaction a fun unique skate influenced environment was created. Everything from bathroom graffiti and paint splatter to a vacant Vegas warehouse was animated to create a fun, dynamic experience with the product.

Freelance Art Director, 2003